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University of Wisconsin-Milwaukee I-Corps

July 8 - August 19


The Milwaukee I-Corps Program, an affiliate of the NSF I-Corps Hub Great Lakes Region, helps researchers and academic entrepreneurs explore the viability of their research discoveries and/or technologies through the “Lean Launch” process of direct engagement with the potential markets.


Customer discovery is a central element of the Lean Launch methodology. In the course of this four-week program teams will have an opportunity to carry out face-to-face customer interviews to test their technology-problem fit hypotheses. NSF I-Corps programs enable participants to develop a new mindset (hypothesis-driven entrepreneurship) and to learn the art of business model iterative development.


Course Benefits

  • Become eligible for the NSF I-Corps National Teams program and $50,000 grant for qualifying technologies and teams (only deep-tech, university-based teams who complete at least 20-30 customer discovery interviews)
  • Increase chances of receiving commercialization grants such as PFI-TT or SBIR/STTR
  • Gain valuable market insight to inform the next steps for creating impact from your idea
  • Gain an exceptional professional development experience appropriate for any career path—academic, industry, startup or other
  • Expand your network of like-minded peers, instructors, investors, customers, and mentors.
  • Learn, practice and hone your innovation skills


Course Schedule

Location: UWM’s Lubar Entrepreneurship Center, Milwaukee, WI
  • Individual team pre-meeting – canvas brainstorming (75-minutes)
  • Monday, 7/8 – 5:00 PM to 7:00 PM CT
  • Monday, 7/22 – 5:00 PM to 7:00 PM CT
  • Monday, 8/5 – 5:00 PM to 7:00 PM CT
  • Monday, 8/12 – 5:00 PM to 7:00 PM CT
  • Monday, 8/19 – 5:00 PM to 7:00 PM CT – Final Lessons Learned Presentations


Please fill out the following application and you will be contacted by program staff regarding acceptance. Questions can be directed to Ilya Avdeev, avdeev@uwm.edu.



July 8
August 19
Event Category:


University of Wisconsin-Milwaukee
(414) 229-6949
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University of Wisconsin-Milwaukee
2100 E Kenwood Blvd
Milwaukee, WI 53211 United States
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