Summer 2023 University of Michigan I-Corps
July 21 @ 9:00 am - August 18 @ 11:00 am EDT
Free
Lean Launchpad Short Courses use the Lean LaunchPad method to give participants a working knowledge of how to think about their innovation ideas from a business and customer perspective, as well as how to conduct customer discovery interviews; the first step in any commercialization process. This course provides a set of skills and entrepreneurial knowledge that can be applied to any career path. The short courses are typically open to non-university participants as well. The 2023 Summer short course will be held virtually.
Learning Objectives
- Develop familiarity with Lean LaunchPad concepts and tools such as customer discovery, ecosystem mapping, and the Value Proposition Canvas
- Understand customers’ problems (“pain points”) from THEIR perspective
- Map your customer ecosystem to understand customer roles, requirements, and decision processes
- Build connections to the commercial ecosystem (i.e. customers, suppliers, funders) for your innovation
Course Benefits
- Develop best practices for conducting customer discovery and identifying key stakeholders.
- Learn, practice, and hone your innovation skills.
- Improve the odds for commercial success.
- Understand market trends and needs in your ecosystem.
- Expand your network of like-minded peers, instructors, investors, customers, and mentors.
- Obtain eligibility to apply for $50,000 grant from the National NSF I-Corps team grant.
- Prepare for applying to the Small Business Innovation Research (SBIR) or Small Business Technology Transfer programs.
Course Schedule
- Friday, July 21 from 9:00 – 11:00am ET
- Friday, July 28 from 9:00 – 11:00am ET
- Friday, August 4 from 9:00 – 11:00am ET
- Friday, August 18 from 9:00 – 11:00am ET
Not sure if this program is the right fit for you? Contact knoefler@umich.edu!
Please fill out the following application and you will be contacted by program staff regarding acceptance.
Application Deadline: Friday, July 14